TikTok is introducing a new feature that enables them to cut down on the volume of artificial intelligence-produced media appearing in their feeds. This step comes as the service announced that it presently contains in excess of 1 bn AI videos.
Testing and Rollout
This change is in a pilot phase over the coming weeks before a full-scale release. This advancement coincides with a rise in AI content, fueled by new content generation software.
The Broader AI Trend
It has been noted that approximately 10% of the most rapidly expanding channels on a popular video site primarily display clips produced artificially. A considerable share of this content is considered “AI slop”, a label for poor-quality, mass-produced content that is often nonsensical or surreal.
Based on user feedback that a lot of users enjoy content made with AI tools, including digital art to educational videos, and we want to provide users the option to adjust the amount of that, depending on their own choices,” stated a spokesperson.
AI on the Platform
The platform shared that there are presently over a billion videos on its app identified as artificially created. Collectively, in excess of 100 m videos are uploaded to the app every day, making clips made by AI a minor percentage of its complete catalog.
User Control Features
Members will be capable of decrease or raise the amount of AI content they view by opening the topic control feature in the platform and picking the AI content topic. Other topics that can already be controlled under the setting cover politics, style, beauty, and movement.
Platform Guidelines
TikTok’s policies require content makers to tag lifelike artificially created content, and it prohibits malicious fake videos of celebrities or critical incidents. Any believable artificial content that is unmarked can be deleted under its community policies.
Additionally, the platform will from now on add an AI-generated label to content produced via its own AI tools, or identified by an cross-platform project for spotting artificial media. This action is designed to stop users from attempting to bypass the labeling process.
AI Literacy Programs
The platform is furthermore launching a two million dollar AI literacy fund for specialists and organizations to create informative material about using AI responsibly. This program will support non-profit groups focused on teaching coding and technology.
Platform Protection
The platform has defended its moderation strategy, following debate over plans to cut jobs for a large number of review team members in Britain. It is set to reduce 439 jobs in its content moderation division in its British office, with trade unions and digital protection specialists expressing worry that humans are being replaced by AI moderation.
A trust and safety lead stated that people-led review would continue to be important, but artificial intelligence can shield workers by removing the most distressing content prior to it gets reviewed by staff. The company reported a notable drop in disturbing and violent content reviewed by content reviewers over the previous year due to the use of its automated systems.
It is vital to integrate humans and technology to ensure user safety,” the official commented. “We’ll have humans as involved in the system, but we also think it’s very important to reduce exposure to harmful content as quickly as possible, which is the area in which a significant AI assistance is really helping us operate efficiently.”
